We all have things we’re great at. I have clients who are good at coaching other people to find their passion; building and running successful businesses; helping people lose weight; and motivating others to change their lives. This is what I call their “brilliance work”–the stuff they were born to do.
However, to do their brilliance work in a way that benefits the most people, they have a list of other things they have to do, but probably aren’t so good at.
For example, I’m a good writer and I’m good at teaching other people to write. To do that, though, I have to run a business, keep financial records, update my web site, and market my programs and services (this was the toughest one for me!). I can’t just write and teach all day because I wouldn’t have anyone to teach if I weren’t marketing. I am not a natural marketer, but I know it’s absolutely critical to my success, and so therefore I have invested a lot of money over the years in training and programs to help me market my business.
I COULD have tried to figure it all out on my own, but that would be hard and not fun. And it would take away too much time from the things I LOVE to do. I am not ashamed to say I chose the easy way–I chose to leverage other people’s knowledge and brilliance about marketing to save time, avoid effort, save money, and make myself more successful.
You see, there is a hard way and an easy to do everything. You can try to figure it all out on your own (the hard way); or you can skip the hurdles and follow a system that works–this the fastest path to success.
That’s why the most common and critical mistake I see aspiring authors make when writing a book is this:
Trying to figure it all out on their own!
When I’m talking to people about their books, they get so bogged down in figuring out how to organize all their ideas, how to make it all fit, how to make the book a great read, how to incorporate their personal story, and on and on. They’re smart, right? They should be able to figure it out. And then they beat themselves up and don’t finish the book because they get stuck in the figuring out and never move on to the writing.
They ARE smart–they wouldn’t build a house without a blueprint; they wouldn’t climb a mountain without a map; and they wouldn’t take medication without reading the instructions on the bottle. Why should writing a book–something that’s often critical to their success–be any different?
Attempting to figure your book out on your own only puts your most important goals on hold–it holds back your success! There’s nothing smart about that.
Now, there is a step-by-step process you can follow that will give you the confidence and clarity you need to open your creative flow and write freely and easily. Start by signing up for my “Jump Start Your Book E-course.” It’s FREE, and will guide you through creating a solid foundation for your book.
The e-course will also introduce you to my Summit Book Writing System, which gives you everything you need to plan, write, and finish, not just any book, your BEST book, so you can start leveraging it to establish expertise, get more media attention, attract more ideal clients, and share your story with the world.
And most importantly, the whole book-writing process works with your goals, your unique personality, and your voice, so your book becomes an extension of YOU–representing you in the world, working for your business, and attracting all the right opportunities and readers to YOU!
Just imagine, you could be unstuck and your best book could be well on its way to completion. No more frustration, guessing, or figuring needed! How cool is that?
Stop wasting time and click here to get your copy of the FREE Jump Start Your Book E-course.
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